Market-First Planning for Profitable Operations Webinar

Profitability on the farm begins long before seeds hit the dirt or livestock enter the pasture. To build a sustainable, resilient operation, producers must shift from a production-first mindset to a strategic, market-first approach.

Join Freedmen Heirs Foundation for a high-value, practical session with Dr. Kimberly Morgan from the University of Tennessee Institute of Agriculture. In this webinar, you’ll learn step-by-step how to evaluate production costs, establish precise pricing, and align your production timing with peak market demand giving small and mid-sized farmers the financial edge needed to thrive. 

Key Takeaways Include

• How to calculate and apply cost-plus baseline formulas to ensure profitability
• How to establish break-even unit costs to ensure your business remains profitable
• The principles of the “Market-First” approach, enabling you to strategically plan before planting or breeding.
• Strategies for optimizing livestock marketing windows to maximize your profit potential

Who Should Attend

Small and mid-sized farmers, livestock producers, row crop operators, and agripreneurs focused on boosting their bottom line.